Webinars Archives

Brand Purpose: What is it and why does it matter?

Feedback Survey Tell Us How We Did Brand Purpose: What is it and why does it matter? Led by: Patti Williams Ira A. Lipman Associate Professor of Marketing and the Vice Dean of Executive Education at the Wharton School at the University of Pennsylvania Recently, many brands have invested resources toward their…Read More

Better Together – The Future of Human Labor in the Age of AI

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Your Brain at Work: Implications for Improving Corporate Culture

Feedback Survey Tell Us How We Did Your Brain at Work: Implications for Improving Corporate Culture Led by: Michael Platt, Director, the Wharton Neuroscience Initiative; James S. Riepe University Professor Marketing Department, the Wharton School; Department of Neuroscience, Perelman School of Medicine; Department of Psychology, School of Arts and Sciences University…Read More

Generative AI: Unpacking Dynamics of Value Creation

Feedback Survey Tell Us How We Did Generative AI: Unpacking Dynamics of Value Creation Led by: Rahul Kapoor, David W. Hauck Professor and Chair, Management Department at The Wharton School, University of Pennsylvania Emerging general-purpose technologies such as Generative AI carry enormous excitement. However, the process of translating such excitement into…Read More

Winning the Bread and Baking it Too: The New Economics of Female Leadership

Feedback Survey Tell Us How We Did Winning the Bread and Baking it Too: The New Economics of Female Leadership Led by: Corinne Low, Associate Professor of Business Economics and Public Policy at The Wharton School This session will discuss the real economic forces that make it difficult for working women…Read More

Using Machine Learning to Improve Economic

Feedback Survey Tell Us How We Did Using Machine Learning to Improve Economic Led by: Professor Jules H. van Binsbergen, The Nippon Life Professor in Finance at the Wharton School In this webinar, Professor van Binsbergen will discuss how he and other researchers used state-of-the-art machine learning methods to create an algorithm that…Read More

Leading Diversity at Work

Feedback Survey Tell Us How We Did Leading Diversity at Work Led By: Stephanie J. Creary, Assistant Professor of Management and Faculty Fellow of the Coalition for Equity and Opportunity (CEO) at the Wharton School What have we learned about Leading Diversity at Work since the Summer of 2020? In this…Read More

Designing for Dignity: Customer Experiences that Build Trust, Engagement and Community

Feedback Survey Tell Us How We Did Designing for Dignity: Customer Experiences that Build Trust, Engagementand Community Led by: Cait Lamberton, Alberto I. Duran President's Distinguished Professor, Professor of Marketing, The Wharton School Dignity – the recognition of the inherent worth of all people – has been argued to be…Read More

Women and Business Series: Women on Boards

Feedback Survey Tell Us How We Did Women and Business Series: Women on Boards Led by: Mary-Hunter (“Mae”) McDonnell, Associate Professor of Management, The Wharton School As shareholders and customers alike call for greater gender diversity in firms' top ranks, recent years have seen unprecedented opportunities for women in the boardroom. …Read More

How to Increase Your Impact by Leveraging the Power of Magic Words

Feedback Survey Tell Us How We Did How to Increase Your Impact by Leveraging the Power of Magic Words Led by: Jonah Berger, Associate Professor of Marketing, the Wharton School From emails and power points to phone calls and pitch meetings, almost everything we do involves words. Words are how…Read More