Analytics at Wharton

A pioneering initiative that will change the face of a Wharton education has officially launched in part thanks to an anonymous, transformational gift

A pioneering initiative that will change the face of a Wharton education has officially launched in part thanks to an anonymous, transformational gift.

Why it matters

Business in the 21st century relies on ever-more complicated decisions made with insights gleaned from data and analytics. No longer just the domain of computer science or statistics, world-changing policies and decisions are driven by data — and by leading business schools like Wharton.

How does this impact Wharton?

  • Offers students access to new courses and innovative curricular opportunities
  • Provides more resources to faculty to pursue novel research paths
  • Attracts leading researchers, including doctoral students and professors, at the cutting edge of this field
  • Creates a collaborative hub with Penn Medicine, Engineering, Arts and Sciences, Penn Vet, the Annenberg School of Communication, and other schools at Penn
  • Connects students with industry leaders through internships, visiting fellows, and networking and career events.
  • Extends knowledge to new audiences through Executive Education programs and Wharton Online courses
  • Sharpens analytics thought leadership disseminated through Wharton Digital Press, Knowledge@Wharton, and Wharton Business Radio

“My hope is data science can become an engine for our students to go out and do well and do good in the world.” 

– Eric Bradlow, W’88, Vice Dean of Analytics at the Wharton School,
in TopMBA.com (Read the story.)

What will Analytics at Wharton do?

Analytics at Wharton brings together existing initiatives at Wharton:

  • Customer Analytics, which for the past few years has put students to work solving real-world problems through the Analytics Accelerator
  • Penn Wharton Budget Model, which visualizes answers sound bites can’t provide — view the impact of immigration, social security, and tax policy on the U.S. economy
  • People Analytics, whose annual conference attracts heavy hitters including elite athletes, bestselling authors, Nobel Prize winners, and CEOs of major global companies
  • Wharton Neuroscience, a novel area that fuels business discoveries by cutting across disciplines — anthropology, psychology, economics, medicine, and even primatology
  • Wharton Research and Data Services (WRDS), the gold standard in data management that offers more than 40,000 global clients access to over 250 terabytes of data.

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