Wharton Impact Tour: Shanghai
Marketing Toolkit
About the Toolkit
If you work directly with Wharton alumni, friends, and corporate partners, we encourage you to use the resources below to inform them about this upcoming event. All resources are designed to be plug-and-play: that is, we provide the templates, and you just fill them in! If you have any questions, please contact Corey Riddle at riddlec@wharton.upenn.edu.
Individual Invitation Templates
Email Outreach Template
Customize our email template to create a personalized Impact Tour email invitation.
Text Message Outreach Template
Leverage templated event text messages when communicating with Alumni.
Promotional Graphic for Social Media and Email
1. Right-click on the image (Command-click for Mac).
2. Select “Save Image As” and choose where to save your image.
3. Click “Save”!
Generic Promotional Graphic
Colleagues and partners can post or share the generic promo graphic to help market Tour events within sub-groups and other communities that may not receive our targeted email communications.
Registered Attendee Promotional Graphic
Registered event attendees can share this graphic to help promote the event and advertise that they are planning to attend the event.
Alumni Clubs Promotional Graphic
Wharton Alumni Clubs can help to market Tour events by posting the clubs graphic on social media.
Virtual Background
Promote upcoming Wharton Impact Tour events in video calls with this background! Need help changing your Virtual Background image on Zoom? Click here.
